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SAP C-C4H22-2411 Exam Syllabus Topics:

Topic	Details
Topic 1	Account Creation and Settings: This section targets IT Solution Architects, covering the provisioning of environments and configuration of various settings. It includes contact data integration, DNS settings, SSL certificates, email channel setup and compliance, account security settings, and channel setup. The focus is on describing, explaining, and configuring these elements.
Topic 2	Managing Clean Core: This section evaluates the ability of IT Solution Architects to apply clean core principles to ERP systems. It emphasizes maximizing business process agility, reducing adaptation efforts, and accelerating innovation.
Topic 3	Data Integrations Advanced: Designed for Data Center Network Engineers, this section delves into advanced data integration techniques. It encompasses store data onboarding (CSV), product data integration (URL, Google Tag Manager), sales data onboarding (APIs), customer data onboarding (APIs, CSV), Predict, and the SAP Customer Data Platform connector. The emphasis is on describing and explaining these integration methods.
Topic 4	Data Collection and Contact Management: Aimed at Data Center Network Engineers, this section focuses on contact management, block lists, Smart Insight, Web Extend, relational data, and plug-in onboarding for platforms like SAP Commerce, SAP Customer Data Platform, and Magento. It assesses the ability to describe, explain, and utilize these components effectively.

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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q42-Q47):

NEW QUESTION # 42
Which of the following statements describes how the Email Campaign Update functionality works? Note:
There are 3 correct answers to this question.

A. Opening a campaign with a previous template version will prompt to update the campaign.
B. Changes made to a template can be reversed by performing a rollback to the previous version.
C. A modification to the campaign template will update all batch campaigns.
D. A network connection during a campaign update can result in a failed save attempt.
E. New elements in a template will be available for use in all campaigns once they have been distributed using campaign update.

Answer: A,D,E

Explanation:
In SAP Emarsys, the Email Campaign Update functionality allows users to apply modifications made to a template across multiple existing email campaigns that were created using that template. This ensures consistency and saves time by eliminating the need to manually update each campaign individually.
B: New elements in a template will be available for use in all campaigns once they have been distributed using campaign update.When new elements or changes are added to a template, utilizing the Campaign Update feature distributes these modifications to all associated campaigns. This means that any new content blocks, design changes, or structural adjustments made to the template become immediately available in all campaigns linked to that template once the update is executed. help.emarsys.com C: A network connection during a campaign update can result in a failed save attempt.The stability of the network connection during the campaign update process is crucial. Interruptions or instability in the network can lead to failed save attempts, causing the update process to fail. In such cases, the email content remains unaffected, but the affected campaigns may not send out emails as intended. Users are advised to retry the update process or manually apply the template changes to the affected campaigns. help.emarsys.com E: Opening a campaign with a previous template version will prompt to update the campaign.If a campaign was created using an older version of a template and that template has since been modified, opening the campaign will trigger a prompt notifying the user of the available updates. This allows users to decide whether to apply the latest template changes to the campaign, ensuring that all campaigns can be kept up-to- date with the most recent design and content standards.
Incorrect Options:
A: A modification to the campaign template will update all batch campaigns.This statement is incorrect because simply modifying a template does not automatically update all batch campaigns. The Campaign Update feature must be explicitly used to apply template changes to existingcampaigns. Without initiating this process, the campaigns remain unchanged despite modifications to the template. help.emarsys.com+1help.
emarsys.com+1
D: Changes made to a template can be reversed by performing a rollback to the previous version.This statement is incorrect because once changes are made to a template and distributed using the Campaign Update feature, they cannot be automatically rolled back to a previous version.

NEW QUESTION # 43
Which of the following problems can the Email Campaign Check identify? Note: There are 3 correct answers to this question.

A. Custom email footer (unsubscribe links)
B. Image Domain Consistency (same parent domains)
C. Throttling recommendations (campaign sending rate)
D. Image URLs (phishing links)
E. Subscriber validation (active/inactive subscribers)

Answer: A,B,D

Explanation:
The Email Campaign Check in SAP Emarsys scans for issues before launch:
* Option B:Correct. It checks if image domains align with the sender domain to avoid deliverability issues.
* Option C:Correct. It flags suspicious image URLs that might indicate phishing risks.
* Option E:Correct. It ensures the footer includes required elements like unsubscribe links for compliance.
* Option A:Incorrect. Subscriber status is managed at the database level, not checked per campaign.
* Option D:Incorrect. Throttling is a send-time setting, not part of the pre-launch check.The SAP Emarsys Help Portal under "Email Campaign Check" lists these checks.References:SAP Emarsys Help Portal - "Email Campaign Check" (https://help.emarsys.com/).

NEW QUESTION # 44
SAP Emarsys has four types of block lists. Under which list do notorious complainers fall?

A. Global Suppression
B. Complaints
C. Robinson
D. Internal

Answer: B

Explanation:
SAP Emarsys maintains four block list types to manage contact exclusions:
* Option D (Complaints):Correct. Notorious complainers-contacts who frequently mark emails as spam or complain-are added to the Complaints block list to prevent further sends and protect sender reputation.
* Option A (Internal):Incorrect. Internal block lists are for manual exclusions (e.g., employees), not complainers.
* Option B (Robinson):Incorrect. The Robinson list is for contacts who have opted out via a third-party list, not specifically complainers.
* Option C (Global Suppression):Incorrect. Global Suppression is a broader list for legal or compliance- based exclusions, not complaint-specific.The SAP Emarsys Help Portal under "Block Lists" identifies the Complaints list for this purpose.References:SAP Emarsys Help Portal - "Block Lists" (https://help.
emarsys.com/).

NEW QUESTION # 45
What is one purpose of the link title attribute when adding URLs in the block-based editor?

A. It creates a call to action (CTA) with this text on it.
B. It is a tooltip and appears when the recipient hovers over the link.
C. It enables link tracking.
D. It displays the link title in the reporting.

Answer: B

Explanation:
In SAP Emarsys' block-based editor (e.g., Visual Content Editor or VCE), the link title attribute serves a specific purpose:
* Option D:Correct. The link title attribute is used as a tooltip, appearing when a recipient hovers over the link in an email. This enhances user experience by providing additional context about the link destination.
* Option A:Incorrect. The link title does not create a CTA; the CTA is typically the visible text or button, not the title attribute.
* Option B:Incorrect. Link tracking is enabled by default in Emarsys via tracking parameters, not the link title attribute.
* Option C:Incorrect. The link title is not displayed in reporting; reporting shows metrics like clicks based on the URL or link name, not the title attribute.The SAP Emarsys Help Portal under "VCE - Adding Links" confirms the link title's role as a tooltip.References:SAP Emarsys Help Portal - "Visual Content Editor" (https://help.emarsys.com/).

NEW QUESTION # 46
In which case would you use Participation Settings instead of Participation Check node?

A. You want to see how many contacts were filtered through Participation on the Program Reporting page.
B. You want contacts who do not fulfill participation criteria to continue their journey.
C. You want to determine participation on a program-level basis and filter contacts based on the time when they entered the program.
D. You want to make the check available in other programs.

Answer: C

Explanation:
In SAP Emarsys Automation Center, Participation Settings and Participation Check nodes serve different purposes:
* Option B:Correct. Participation Settings are used at the program level to define rules for participation (e.g., entry time or frequency) and filter contacts accordingly. This is ideal for lifecycle programs where timing matters.
* Option A:Incorrect. Participation Settings are program-specific, not reusable across programs; Participation Check nodes are more modular.
* Option C:Incorrect. Program Reporting shows participation stats regardless of whether Settings or Check nodes are used.
* Option D:Incorrect. Participation Settings exclude non-qualifying contacts, while a Check node can allow them to continue with branching logic.The SAP Emarsys Help Portal under "Automation Center" details Participation Settings as program-level filters.References:SAP Emarsys Help Portal -
"Automation Center" (https://help.emarsys.com/).

NEW QUESTION # 47
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